Search Engine Optimisation SEO Shropshire
What is Search Engine Optimization ? SEO is the key to getting your site listed on major search engines and more importantly achieving high rankings.
Effective Search Engine Optimisation SEO
Using a strong combination of On-Site and Off-Site optimization Betelguise Web Design of Shropshire ensure your website is listed in major search engines. We make no bones about it with the competition on the internet today you often cannot guarantee high rankings without some additional capital outlay. However we do guarantee that we will get your website listed without any additional / hidden costs, not just leave your new website high and dry, and unfindable.
Every web site design is optimized and automatically submitted to the major search engines on completion including Yahoo, Google and Bing.
Over the last two years Google has massively changed its indexing methods, implementing Hummingbird, Penguin, Panda and Pigeon which meant the requirements of your sites content to achieve good rankings (Page Rank) become more about quality content and relevant backlinks and they penalise poor or irrelevant backlinks.
Google SEO Guideline & White Hat Techniques
The most important thing is we follow Googles SEO Guidelines and only use White Hat Organic SEO Techiniques.
Google have now released a Starter Guide To SEO and it details the correct basic principles of good onsite SEO including use of social media and metatags.
At Betelguise we understand these requirements and implement them with all our new sites.
We make no bones about it if your want high regional or country rankings you will need a monthly paid SEO campaign. Betelguise can create you a Google Adwords campaign to suit your requirements.
Betelguise On-Page SEO Services include:
- Keyword research as required using the Google Keyword Research Tool
- Setup of Social Properties including OG:Tags.
- Weekly Google Analytics reports
- Title tag, Head tags and meta description optimisation
- ALT Attributes
- Page Loading – website speed review & recommendations of fixes as required
- Author tags – setup rel author or authorship markup tags
- Remove duplicate content & title tags
- Embed all images removing offsite images
- Sitemap creation and submission
Betelguise Off-Page SEO Services include:
- Facebook Business Page setup and integration
- Google + Business Page setup and integration
- Google and Bing Webmaster tools setup and integration
- Community and social networking including Twitter and LinkedIn
- Business directory submissions such as Yelp, Yell, Business Magnet and local listings
- Link building & citation building
- Social bookmarking
- Review sites submissions and listings for food and travel sites such as Trip Advisor
- PPC (Pay Per Click Campaigns)
- SEO reporting using tools such as WooRank
Note Off-Site SEO is not part of our standard package and is an extra